Website ROI Web Page Mistakes (2024)

Website ROI

26 Responses to Website ROI

1. Scott Roberts Says:
   January 21st, 2009 at 1:25 pm

   I’d say the most important thing you can use is provide the website users with good content. Second, a good navigation/organizational structure (which all tie into usability).

2. Buy Web Site Traffic Says:
   April 28th, 2009 at 2:26 am

   I totally agree that good content is the most important factor in converting traffic to sales.

3. increase website traffic Says:
   May 7th, 2009 at 10:15 pm

   its all about good content and unique content. this will definitely help you in the google rankings.

4. acai berry juice Says:
   June 9th, 2009 at 9:41 pm

   The most important thing is to have good, unique content for your site. The other most important thing is proper navigation and it should be user friendly.

   See Also

   Maximizing ROI in IT Asset Management: A Holistic Lifecycle Approach

5. increase traffic Says:
   June 23rd, 2009 at 8:39 am

   Excellently written article, if only all bloggers offered the same content as you, the internet would be a much better place. Please keep it up!

6. roulette tips Says:
   July 6th, 2009 at 5:21 am

   I think in many organizations it’s quite difficult to quantify ROI, and specially if you want to know wich part it’s due to any UX improvement. But obviously with user’s research you got a lot of useful insights. Sometimes it’s demoralizing when you make very clear and simple recommendations for an enhanced end user experience and you see that nothing changes on that particular website.Thanks for the update!!

7. Investment Advisor Says:
   September 30th, 2009 at 11:37 am

   A website is indeed a great investment. There are ways to increase the value of a website in terms of how many leads that website generates. One way to get more leads from ones website is by performing some basic marketing. I track my website leads gy using an 1-800 number so i know exactly how many people called and what they asked for.

8. Franklin MA Real Estate Says:
   October 2nd, 2009 at 5:19 am

   Having a well indexed website can pay huge dividends. It is all about having decent content and know what you are doing with SEO. If you have those two elements done your website will be successful.

9. Last minute Reisen Says:
   October 3rd, 2009 at 10:08 am

   I never have seen my website as you do (ROI), even as I try to earn money with it. Thank you for these good tips – I will consider them very well 🙂

10. Chris McClelland Says:
    October 6th, 2009 at 1:53 pm

    I really consider my website not only an investment but an important part of my wealth. I always advise people to take anywhere from 25%-50% of monthly profits and reinvestment them into their website in order continue to increase their earnings.

11. Bill Gassett Says:
    October 7th, 2009 at 7:41 pm

    There are many that have great content on their websites but then forget about optimizing their site so people can find it online. Your website should have a capturing system as well as information that keeps them coming back for more.

12. immo Says:
    October 7th, 2009 at 7:53 pm

    I think you touch upon one of the most important things when working on a website. I help a few people on their sites and they always want it to look crazy “because they like it” whereas it is horrible looking/difficult to read or use. I always try to convince them that it is bad, but sometimes I never prevail.

    Websites should be designed with the user in mind: not ads, not webmasters, and not search engines. These things are of second importance.

    Also people are too willing to spend big bucks on a theme but neglect their content. Content is king and they should remember to invest in their content too.

    Anyways, thanks for the great post and I will try to point some people to this for the great information.

13. Police gear Says:
    October 8th, 2009 at 7:27 pm

    I would say, that was really a great article. Until I read this article, I never knew what ROI was. Thanks for sharing.

14. tejas Says:
    October 8th, 2009 at 11:23 pm

    you made me aware about ROI thanks

15. Invest Money Online Says:
    October 17th, 2009 at 4:23 pm

    Usability is extremely important if you are selling something. With all the paranoia about cyber crimes people will suspect any website that doesnt look up to a certain quality so you need to make sure you have a great looking site that performs as it should.

16. martial arts clothing Says:
    November 2nd, 2009 at 2:13 pm

    I think you are correct. we have to humble ourselves and realize that we are in business to serve a customer. that means keeping your site simple and useful.

17. Amy Says:
    May 6th, 2010 at 1:37 am

    While working on improving CTR and CPC a huge improvement on ROI can occur by working the landing pages themselves. If you can change conversion rates from say 4% to 6% you have improved ROI by 50%… as is repeatedly stated it is easier to improve conversions of existing visitors than get new ones…

    Thanks for the post.

    Amy 🙂

18. Web Design Cairns Says:
    March 15th, 2011 at 5:28 am

    Excellent article. (In fact excellent website you got here). Just a passing thought: if you wanted to improve this article, you could perhaps go into detail about which parts of the process tend to cost the most. In my mind it is the copy writing that is the most expensive. Done well it is the most important aspect, particularly when the Internet is ALL about niching.

19. Coat Rack Says:
    April 26th, 2011 at 8:29 am

    Website return on investment is one thing but a good way to improve your ROI is to improve your conversion rate. One of the best things I’ve done to increase my conversion rate and thus my ROI is to implement a product review section, also great product pictures will go a long ways towards increasing your ROI

20. Taylor Says:
    June 3rd, 2011 at 5:44 am

    For me, website ROI is a must as my focus is to make money online. Its not just a hobby where monetary return is not part of the equation.

    I find that when I have an intentional plan and budget, I get results more often than if I don’t.

    I also wait until certain things start to click before I will spend all my budgeted money as there is a case of throwing good money after bad as well.

    And because there are so many approaches to take online, each person has to come up with their own recipe of what works and how to measure performance before monetary results kick in order to better determine where to invest incremental funds

21. Gary Ruplinger Says:
    December 9th, 2011 at 10:50 am

    You’re right about checking your ego at the door – I always try to tell my clients (small biz owners) that they are not their customer and that their own preferences can have a detrimental effect on their bottom line.

22. Rita Brooks Says:
    December 26th, 2011 at 2:11 pm

    The ROI of your website is certainly a key consideration. Many people forget to treat their website as their storefront – and operate it like a real business. And in any business, ROI is one of the primary things to be aware of.

23. Edmonton Marketing Says:
    February 10th, 2012 at 9:52 am

    Too many people have been ‘trained’ to think of only traffic and search rankings. They do not adequately measure conversions and ratios to be able to see the actual ROI. The trick seems to be in spreading the word and making more people aware that the ROI of any marketing campaign is what matters the most. No matter how much traffic you get, if the conversions are not there, you are still failing miserably.

24. Smartshop Says:
    March 7th, 2012 at 12:49 pm

    I think, you pretty much nailed it. You pointed out what’s *really* important when you start a new web project. The “Areas That Improve Website ROI” also show the most common mistakes – in my experince, often the goals are not clearly defined. And a big lack of knowledge concerning the audience is also very common. It’s important to realize that it’s not just important to get traffic, but also to profile the users as well as possible in order to optimize monetarization. In my opinion one of the key factor of website ROI.

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